Community Development

We strive to make a difference in the communities where we operate, and we assist organizations that address community economic and social development. One of our largest company-wide efforts focuses on United Way. Our senior executives lead this effort, which we have supported for years through corporate contributions and dollar-for-dollar matches of employee and retiree donations. In 2008, Kellogg pledged $5.3 million to campaigns that will benefit 30 U.S. communities.

We have chosen to focus on a few strategic nonprofit partners, like United Way, because we believe we can have the biggest impact when our company and our employees are aligned in our efforts.

People-to-People

In 2008, United Way honored Kellogg with the prestigious Spirit of America^® Summit Award for exemplary work in corporate philanthropy and for our support of the organization's fundraising and volunteer initiatives within local communities. The previous year, Kellogg received United Way's Employee Community Investment Summit Award.