Packaging

Kellogg’s packaging protects our products, maintains freshness during transport and in our customers’ homes, and provides a means to communicate to consumers. Sturdy, good-quality packaging can actually help to prevent the waste of stale or damaged food.

For all its benefits, packaging does require energy and natural resources to produce, and it can become a waste product if not recycled after the contents are consumed. While not included in our waste metrics, our packaging does represent a waste issue for society.

We are committed to optimizing our processes and designs to reduce overall packaging and maximize the use of recycled content and recyclable materials.

Kellogg has recently developed a list of environmental guiding principles relating to packaging. These principles communicate a consistent approach within our Packaging Innovation and Technology group for how to incorporate and track the environmental impacts of design decisions.

Performance

In 1906, the first box of Kellogg’s^® Corn Flakes^® came off the assembly line packaged in 100 percent recycled paperboard, and Kellogg has used recycled board for most of our products since that time. We are one of the largest users of recycled paperboard in the U.S. Today, almost all of Kellogg’s cereal cartons are made of 100 percent recycled fiber, with at least 35 percent coming from consumer-recycled material.